FMCG Sector Response to Covid-19: Impact on Supply Chain and Logistics

نویسندگان

چکیده

Covid-19 pandemic affected multiple disciplines. Almost all industries suffered owing to economic stress and Government regulations. Handling transportation of goods became more challenging. FMCG sector was significantly by the organizations adopted strategies keep themselves afloat. Multiple trade-offs were considered including partial closure, limited operational hours, restructuring supply chain. reports across different studied supplemented with indepth interviews from industry experts. The study revealed use innovative ways reach customers. Organizations tried adopting lean practices in-order support stressed-out logistics handlers

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ژورنال

عنوان ژورنال: International journal of scientific research and management

سال: 2021

ISSN: ['2321-3418']

DOI: https://doi.org/10.18535/ijsrm/v9i09.em01